Showing posts with label Dolls and Toys Village. Show all posts
Showing posts with label Dolls and Toys Village. Show all posts

Friday, March 16, 2012

Thatta Kedona Project - Empowering Women of Rural Pakistan


The cluster of mud and brick houses in the plains of Punjab, Thatta Ghulamka Dheroka (TGD) looks like a typical Pakistani village about 80 kilometres away from Lahore and 40 kilometres from Indus civilization ruins in Harappa. There is no gas or telephone in the village. No asphalt roads lead to it. Yet it is different, the beautiful dolls and other handicrafts made by the village folks are collectors' delight all over the world. Influencers from Indus civilization from nearby Harappa and modern techniques brought by the German volunteers can be seen in the village together.

The dolls made in the village are on display in international doll museum in Iceland, prestigious galleries and showrooms in Pakistan and abroad. TGD village doll project was one of the 767 worldwide projects presented in the "Themepark" at expo 2000 in Hannover (Germany) as an example of thinking of twenty first century. Earlier, the dolls from Pakistan participated in international toy fair in Nuremberg. These dolls show how culture goes beyond simple work of art and becomes collaboration among applied and natural sciences as well as other forces that affect our lives.

Thatta Kedona is a project, first of its kind, in rural area where handmade quality dolls and toys are crafted using all indigenous material and traditional designs based on cultural and folklore themes. The workmanship of the dolls and toys has acclaimed international recognition and clientele through their participation in numerous international events, exhibitions, fairs and display at International Doll Museum Iceland and Deutsche Gesellschafr zur Foerderung der Kultar, Germany. These toys are the embodiment of dreams, hopes and most of all self-reliance of the hands, which breathe a part of the soul into them.

How all this started? A Pakistan studying in Germany, Amjad Ali who is a native of village TGD invited his German teachers Dr. Senta Siller to visit his village back home. Dr. Senta Siller along with Dr. Norbert Pinstch came to the village where they were presented a doll made by a local woman. Dr. Senta Siller was impressed by the doll and liked the natural and simple village life. She decided to work for the village; established NGO Anjumane-e-Falah-e-Aama and started community based Woman Art Centre in TGD in 1992. The aim of this centre is to involve local womenfolk in productive, creative and healthy income generating activities. For men Dr. Norbert Pintsch established Technology Transfer and Training Centre (TTTC). This created awareness and built confidence among the village folks and they started making dolls and toys on self-help biases that are marketed all over the world. The village and its residents are benefiting in the process.

This is a holistic project. Handicraft is in the spot on the stage but the project has a cultural philosophy. Education, science, agriculture, hydrogeology (drinking water project), appropriate technology, public health, economy (marketing, distribution), tourism and communication, are all in practice.

TTTC is concentrating on improved agricultural techniques and other suitable jobs for men. Also, carpenters, blacksmiths and tailors in the village are profitably involved in production for the TTTC for men. On Dr. Norbert Pintsch's arrival in Pakistan this time (November 2007), Nation took a chance to ask him about goals, the motives and motivations.

"The goals of the project are self-help activities at a grass roots levels, holistic village development, empowerment of women, income generation, and literacy and vocational training, says Dr. Norbert Pintsch. The philosophy working behind this selfless work is "preservation of cultural heritage, reduction of migration to cities by creating additional income in the village and future is in the rural areas," he added.

Dolls from Pakistan in authentic attires of the specific tribes, communities and areas and thematic toys tempt tourists and diplomats. They collect these dolls as a souvenir of the time they spent in Pakistan. "During last seven years, the Pakistani dolls have travelled in suitcases of our client to 40 different countries. They (dolls) sit in the ambassadors' residences not only in Islamabad, but accompany them to the next and second next posting. I have met TGD dolls in the Japanese ambassador's home in Jakarta and also in the German embassy in Damascus," tells Dr. Norbert Pintsch with pride and pleasure. "Part of the artists go where ever the dolls go," says a young artist. Each doll has a small plate attached carrying the name of the doll maker.

Doll making is one of the oldest and popular folk art in Pakistan. Simple stuffed dolls are made for children particularly in rural areas where people are still striving for the attainment of basic needs. The main difference of previous doll making and the modern techniques taught by Dr. Senta is that she has introduced variety in size and shapes and dresses them in colourful costumes with attentions to details. This has resulted in high quality soft toys to cater to demands of the gift market.

Work of Dr. Norbert Pintsch and Dr. Senta Siller has not only moved the people of area but also raised a spacious and simple building for the Women Art Centre and TTTC with the help of different donors. Now there are as many as 120 women from the age of 24 to 40 working in both the centres making dolls dressed in regional (Punjabi, Sindhi, Pathan, Balochi, Kashmiri and Kalash) embroider costumes, miniatures, hand knitted shawls tin rickshaws and other toys and earning their living. They are making their own lives better and strengthening their families. "They (the women) are moving towards true equality and independence" says a doll maker who has twelve year of schooling, is married in this village and working in the Centre.


Village TGD is changing. The relative prosperity has beginning to show. Villagers are putting their children, particularly the girls in school. The Woman Art Centre is also playing a part in the well being of the villagers. The Centre has provided furniture and other equipment to the primary school in village and opened a well equipped health care centre. An annual quality of life competition is held in the village when best houses are selected in three different categories.

This seems to be one of the unique and best self help project anywhere in Pakistan.

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Friday, March 2, 2012

Day with Thatta Kedona Dolls



On the weekend of 26th and 27th November 2011, I (Professor Gwendolyn from BNU) visited Thatta Ghulamka Dhiroka together with my friends Mohammad Ali and Asma. The aim was to combine our general curiosity about the diverse activities that have been taking place in the village for almost two decades with our own research interests regarding the development of this community.



I myself had visited Thatta Kedona – the Urdu Translation for 'Toy Village' – several times since I moved to Pakistan in fall 2004. In fact, even before I came to Pakistan for the first time, I had met German designer Dr. Senta Siller and architect Dr. Norbert Pintsch who initiated the various projects. Being involved in design education at the School of Visual Arts and Design, Beaconhouse National University in Lahore since then, field trips for the students of the Department of Visual Communication Design have been organized earlier as I always saw the Thatta Kedona projects as successful examples in which design, handicraft and community development are intertwined.



Now I was interested myself in looking into those links deeper. Since 2010 I’m working on a research, in which the focus lies on the potential of design and handicrafts for livelihood improvement in low-income environments. In many conversations with Norbert and Senta I understood their approaches of designing the dolls, tin rickshaws, stationary and other small items. I understood how the Women Art Centre has been set up, how processes flow within and how volunteers with very different skill sets contribute through a variety of projects. 

Over the years a boys and a girls school have been established, a health unit has been set up, a sewage system has been implemented as well as solar panels, and a village radio station is functioning. Over the years theatre performances took place, study trips for young girls from the village to Pakistan’s Northern Areas, where they got English language tuition, and every year there is a competition that awards the house that is best maintained in traditional clay architecture and decoration. Apart from that two guest rooms are ready to welcome guests interested in escaping busy city life for a few days.



Being familiar with the scope of projects through their initiators I was now keen to find out about the perspective of people living in this community. I planned to go from house to house and interview people. My friend Asma, with whom I have worked before on a community project, agreed to join me and translate. Another friend, Mohammad Ali, whose own research is located in the Okara District of Punjab, accompanied us as well in order to meet Badrunissah, who is the president of the Kalyana Estate Women's wing of the Anjuman Mazareen Punjab, the organization of landless farmers in nearby districts in Okara. Badrunissah herself was interested in the different developments in Thatta Kedona as she is planning to set up a school for young girls and a resource centre in her own community. 




After picking up Badrunissah on the way, we were welcomed by Farooq and Farzana, who coordinate a lot of infrastructural processes in Thatta Kedona. After a quick freshly cooked lunch we started our work. Asma and I entered around seven houses on this afternoon. All people had high opinions of Senta and Norbert and appreciated that they had brought improvements to the village. The sewage system was mentioned often as well as the Women Arts Centre. Especially older women remembered the time when Senta started the doll making workshops. Interestingly some people didn’t make the connection between the income that is sent to them and the dolls and small wire animals that they produce. So the project was appreciated but the connection of production and income was not entirely understood.



Impressive to us visitors were the beautifully decorated houses, built according to traditional mud and brick architecture. Some people said that they would prefer a concrete house over a mud house, because they wouldn’t have to renew it after every monsoon. However it was also understood that the traditional building technology was more appropriate to the climate, especially in the hot season.



The evening and the night were spent in conversation open air on the roof of the Women Arts Centre. With Muharram prayers from neighbouring communities and village sounds unfamiliar to urban ears sleep found its way rather late. The following morning consisted of another walk through the village, some more brief interviews and – of course – shopping of beautiful souvenirs in the craft shop.



In the aftermath Mohammad Ali organized a fundraising event to help Badrunissah to build a widow's home in her own community in which she will set up a school and in the future perhaps a resource centre. The fact that she has been very inspired by the design of the houses and other projects in Thatta Kedona showed that there is an opportunity for Thatta Kedona to function as a model for other communities. If proactive and dedicated people like Badrunissah get exposure to such successful examples they may be able to replicate or translate similar structures to their own environments.

Originally posted at Light Within

Friday, May 14, 2010

Change Has Come


Village TGD is changing in the process. The relative prosperity is visible. TGD was the first village in Punjab to have its own solar power house a decade ago and it is still working. Villagers are putting their children, particularly the girls in school. The Woman Art Centre is also playing a part in the well being of the villagers. The Centre has provided furniture and educational training aids to the two government primary schools (one for girls and the other for boys) in village and has also opened a well equipped basic health care centre. Books are distributed among students every year. Fruit and flower trees are given to residents for their court yards and they are encouraged to grow their own kitchen gardens. Best of all, an annual quality of life competition is held in the village when best mud houses and brick houses are selected in different categories. Owners of mud houses have lucrative incentives (thanks to SPARC) and they keep their homes in spanking condition and well maintained all the year. This alone has changed the look of the entire village. The Dolls Village has entered a new era with the start of the Internet Radio Project in the beginning of 2010. The idea of the Internet Radio originated from influx of visitors and their interests since early 90s. Now the local and focused information can be spread effectively with the Internet-Radio.

Read here, how community work can bring visible change!